Providing first class training is your business.
Finding relevant and interested people to sign-up is ours.
- Learn precisely who your ideal learners are.
- Know the right time to be in touch.
- Test new markets quickly and easily.
- Get more leads and enquiries.
TRUSTED BY
Clever email campaigns, made simple | Watch how
Example campaign results
Three diverse training businesses are road testing new ideas with us.
Take a look at their campaign results.
Forklift & Engineering Training Firm
387% audience growth
305 inbound enquiries
802 hot leads
Executive Training & Development Firm
675% audience growth
314 sign ups for their Knowledge Hub
315 hot leads
Personal Safety & Lone Working Training Firm
705% audience growth
231 inbound enquiries
945 hot leads
We like talking about campaigns
We’ve worked with Dave and the team at DataHQ for a number of years. Dynamo has delivered a consistent stream of new leads without the need for additional input. It’s a powerful tool, supported by a dedicated team who are always looking for ways to maximise impact and add value.
Dynamo is an email marketing platform like no other.
- Dynamo delivers training firms a 2-3 times performance uplift compared to standard email marketing.
- It finds prospects that look like your best customers.
- And takes them on a personalised journey.
- Every week, it sees who is most engaged and tops up your campaign with more people like them.
- You reach a bigger audience that’s more relevant.
- And you’re in front of the right people at a time when they’re most interested.
TRAINING FIRMS: 2023 industry wide results
Opens, clicks, hot prospects, enquiries...it's all here.Better starting point
Model your initial target audience on what your best clients look like.
Always-on, Always-Perfecting
Learn and perfect targeting based on engagement
Personalised nurturing
Use journeys to market to prospects as individuals
2-3 times uplift on engagement
- More clicks
- More web views
- More hot leads
- More enquiries
"Dynamo cleverly grew our target audience without eating into our budget. The way it learns what a good prospects looks like and automatically adds them into our campaign was just brilliant."
Reach bigger audiences
Enter new markets
Get more enquiries
Audience growth
Average starting audience:
45,000 people
Average audience after inclusive Dynamo audience top-up:
150,000 people
% Growth:
419.07%
Dynamo uses "Always-On, Always-Perfecting", technology to learn how prospects behave, finding more that match each week.
Email performance
Open Rates:
Dynamo - 18.92%
Traditional Email - 16.43%
Click Rates:
Dynamo - 4.68%
Traditional Email - 1.52%
Click-to-Open Rates:
Dynamo - 27.66%
Traditional Email - 9.25%
Click-to-Open rates measure how intrigued and responsive prospects are to your message. Dynamo outperformed traditional email by almost 3 times for training firms in 2023.
Cost per lead
£15.99 Average
Average calculated across hot leads and enquiries
Enquiries & Leads
Average number of Hot leads per campaign:
905
Average number of Enquiries per campaign:
67*
You’ve built something here that’s just the ticket
International Learning & Development Consultant
Engineering Training Business
A monthly Dynamo subscription gives your campaign more commercial oomph
Initial Audience Size*
* Slide the bar to your desired initial audience size to see your monthly fee change
Feature | Oomph | Featured Super Oomph | Mega Oomph |
|---|---|---|---|
Monthly Fee |
plus one-off campaign set up costs |
plus one-off campaign set up costs |
plus one-off campaign set up costs |
| Campaign Set-up | £750 | £1,950 | £3,750 |
| Number of Journeys | 1 | 3 | 7 |
| Email Creatives Allowed | 3 | 18 | 30 |
| Email Creation & Design | |||
| Managed Service | |||
| Number of User Accounts | 1 | 5 | Unlimited |
| Minimum Commitment | 3 Months | 6 Months | 12 Months |
| Prospect Selection | Rule Based | Rule Based or Propensity Model | Rule Based or Propensity Model |
| Website Tracking | |||
| Integration to CRM | |||
| Email Campaigning | |||
| Social Campaigning | |||
| Direct Mail Campaigning | |||
| Subject Line & Creative Testing |
Stories & Ideas
Cranfield Executive Development
