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Dynamo

Turning cold data into real actionable leads fast.

Dynamo is a lead acceleration platform designed to give your sales & marketing more commercial oomph.

Latisha Holt at Data HQ

At last, you can:

  • Market to prospect audiences as individual people.
  • React in the way they prefer.
  • Integrate your insight across multiple channels.
  • Run sophisticated campaigns quickly and simply.

Trusted by

Suzy lamplugh trust Storetech Capify Ogi Cranfield University Keith Prowse

"Dynamo cleverly grew our target audience without eating into our budget. The way it learns what a good prospect looks like and automatically adds them into our campaign was just brilliant."

Better starting point

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Always-on, Always-perfecting.

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Personalised nurturing

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2-3 times uplift on engagement

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Dynamo, a new way for Marketers to accelerate leads.

  • Dynamo is a sales & marketing platform like no other.
  • It turns cold data into real actionable leads fast, modelled on the profile of your best clients.
  • And it keeps the flow of those leads constant.
  • We do all the heavy lifting for you.
Dynamo laptop

Let's Wow You!

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Is it expensive?

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"The engagement rates for our awareness journey have been phenomenal.  Our overall open rates consistently exceed 20% and click rates have grown from 2 to 6%."

Clever targeting to increase conversion

Your initial target audience is identified by modelling the attributes of your best customers.
 
We’re not restricted by static criteria held by traditional data providers.
 
We’ll help you rethink your audiences and outstep the competition.

  • Prospect lists selected by propensity to convert
  • Modelled on the attributes of your best customers
  • Supports accelerated conversion
Data charts Playmobil Person Jacket Tie

"With Dynamo, our leads are nurtured properly instead of getting fire and forget emails."

Multi-channel prospecting all in one place

Engagement is personalised to the right person, channel and time.
 
More expensive channels like direct mail can be focused on the most engaged prospects.
 
Leads are scored on engagement, focusing your sales team on the hottest leads at exactly the right time.
 
Refreshingly simple.

  • Email marketing & tracking
  • Social media like, comment & share tracking
  • Direct mail QR code tracking
  • Website page visit tracking
  • Integration to your CRM
Saj at Data HQ Crowd of people

"Dynamo helped us reach new audiences. Our campaign drove a significant increase in web traffic."

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Always-On,
Always-Perfecting

As prospects engage, Dynamo learns their preferences and constantly introduces fresh matching prospects.

  • Constant stream of new prospects at no extra cost (most people can’t believe this is true)
  • Modelled on the behaviour of your best performing prospects
  • Smashing old inefficient lead generation models
  • Driving up conversion to sale rates
Dave at Data HQ Rubik's cube

Let's Wow You!

Book a demo

Is it expensive?

Show me pricing

Markets are dynamic so you need new ideas.

With your Dynamo subscription you get advice from real people in our Idea Generation team.
 
They will work with you to continually improve the campaign and drive-up conversion rates through every step:

  • Subject line and creative testing
  • Data selection
  • Insight and analytics
  • Journey design
Data HQ staff Data HQ team

We like talking about campaigns

Contact us for a chat
Mark Robinson

What does a Dynamo subscription cost?

Initial Audience Size*

* Slide the bar to your desired initial audience size to see your monthly fee change

Feature
Oomph
Featured
Super Oomph
Mega Oomph
Monthly Fee

plus one-off campaign set up costs

plus one-off campaign set up costs

plus one-off campaign set up costs

Campaign Set-up £750 £1,950 £6,500
Number of Journeys 1 3 7
Email Creatives 3 10 30
Managed Service Yes Yes Yes
Number of User Accounts 1 5 Unlimited
Minimum Commitment 3 Months 6 Months 12 Months
Prospect Selection Rule Based Rule Based or Propensity Model Rule Based or Propensity Model
Website Tracking No Yes Yes
Integration to CRM No Yes Yes
Email Campaigning Yes Yes Yes
Social Campaigning No Yes Yes
Direct Mail Campaigning No Yes Yes
Subject Line & Creative Testing No Yes Yes

Dynamo is powered by Vista, better data than you’ve ever had before

Never before has a database been created specifically to give advantage to today’s B2B marketer.

The result is the richest, deepest, and most effective prospecting database in the UK market.

  • Rocket fuel for campaigns
  • Target with absolute laser focus
  • Reach previously unattainable criteria
  • Achieve greater volumes.
Bec at Data HQ Rocket on Laptop

Dynamo features you’ll like

Curate your prospect pool the savvy way

Model the behaviour of your best clients to get more sales

Model the behaviour of your best clients to get more sales

Arguably the hardest part. We’ve got this nailed.

At last, multi-channel marketing in one place

At last, multi-channel marketing in one place

Better data than you’ve ever had before

Criteria & volumes previously unreachable.

“Always-On, Always-Perfecting”

A continual supply of fresh data and leads

Interactive dashboards put you in control

Drill into campaigns, creatives & lead interaction.

Full tracking of all journeys including website

Engaged prospects rise to the top of the dashboard.

Market to audiences as individuals

Personalised & reactive engagement.

Campaign optimisation

Fresh ideas from real humans included with your Dynamo subscription.

Open your mind to the possible

A constant stream of prospects modelled on the profile of your best clients

Blue Lightbulb iconCarlene Russell at Data HQ

I had the great fortune to work with Dave and Data HQ on more than one occasion, each time being selected as our preferred supplier through a rigorous selection process and coming out way on top. Dave is an oracle when it comes to data and I trust his advice completely. He will always be my go-to person in this regard. I really value his style of working too, as he became an extension of our team rather than just another supplier. I can’t recommend Dave highly enough and will always consider him first for any data marketing needs I may have in the future.

Lynne Pitwood at Newcastle Building Society

Lynne Pitwood

Head of Customer Experience

Newcastle Building Society

Dynamo cleverly grew our target audience without eating into our budget. The way it learns what a good prospect looks like and automatically adds them into our campaign was just brilliant.

Arad Parsi SLT

Arad Parsi

Director of Business Development & Partnerships

The Suzy Lamplugh Trust

Ready to give your sales & marketing more commercial oomph?

Chat with a real person on 01245 807 470.

Latisha Holt at Data HQ

Prefer us to contact you?

Enquire online

See Dynamo in action

Book a demo