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Data Marketing Resources for data and marketing people

3 basic actions to improve your database health in under 2 hours

Targeting b2b emails by job function: What to consider

Beyond the dedupe: How data cleansing will make or break your marketing data strategy

Marketing lists: Setting your expectations for success

Marketing list licences and email seeding: Need-to-knows

Mailing lists: Why data quality is so important

Buyer personas and customer profiling: How they differ

Proven strategies for b2b customer segmentation
